I am sure that many advertisers and affiliate marketers did not read the Adwords Learning Center which doing that will be enough to understand how adwords works and get some great tips. Many affiliate marketers that have blogs have been saying that Content Network is not good. But they forget to say that for “newbies” or “starters” is not good because it works very different from Search advertising. Here is a small guide from the Adwords learning center that you HAVE to read if you use content network.
How do you create a campaign specifically for content? Start with the basics. That is, organize your campaign around a single campaign goal (See Organizing Your Account for details.) Then, create ad groups around a common theme and pick some general keywords that fit. Unlike search advertising where you often look at keywords individually, keywords used for contextual targeting should be woven together collectively under a common theme.
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